“Bro, I’ve got your back.”
2024
Client
More Capable²
The Challenge
“Bro, I’ve got your back.”
My journey with MoreCapable² kicked off as chill as any project could. It was my roommate and the brains behind MoreCapable who asked me to dive into the branding for his sports supplements venture.
Through nights filled with visionary brainstorming sessions (and maybe a bit of Bullshit-Bingo), we honed in on what truly mattered to Jannik and his emerging brand. Once we nailed down the core values and overall vibe of MC², we dove into crafting visuals and designing the flagship product: The Electrolyte-Booster.
By the end of it all, I’d whipped up comprehensive Branding Guidelines and knocked out product designs in three amazing flavors, along with stylized but photorealistic renderings and eye-catching graphics for his shops as well as social media.
And guess what? We’re just getting started. Currently, we’re in the trenches, hashing out the design and financing for MC2’s first Ready-to-Drink. So, keep those peepers peeled for MC² on shelves near you.